iPhone IPad iSnob


Alas, Target is carrying the iPad and it's rumored that Walmart will be next. I don’t mean to be a snob, but I think customers will miss some of the Apple store experience if they purchase the device from one of those two megastores.

I haven’t seen Walmart’s supposed display, but at my local Target, although accessories were in plain view, the iPads themselves were stored in their boxes and locked in a cabinet. No ability to ooh aah or test drive.


But, I understand the demands of marketing to wider audiences. As a favor to those buyers of iPads who go the non-Apple route, and to all of the new iPhone users who may have missed my earlier How-to column, I’m going to repeat some jewels and add a few new tips. A caveat, this column is wholly the opinion of its author; it’s not vetted or endorsed by Apple. Having said that (I love that phrase, but have few chances to use it, so humor me.), here we go:

1. Download the User Guide. This works for both the iPhone and iPad. Go to Safari, Apple’s browser. Look for the tiny image that looks like an open book. That’s Safari’s Bookmark. Click on that and on the option menu you’ll see User Guide. Next, hit the plus () sign. When asked what you want to do with this page, select Add to Home Screen. Voilà, the guide is now on your Home Screen where you can refer to it as needed.


2. Safari’s plus and Home Screen trick works for any other web sites you’d like downloaded. Let’s say you’re reading this blog on either Apple device and you want to save it for later reading, or you want to do the same for my website, Elaine Soloway Public Relations. Hit the plus sign and down either site will go to your Home Screen. No need to go back to your browser, I’ll, um, I mean “they” will pop up with one touch.


3. This is a frequent question asked by iPhone users. How do I upload photos to Facebook? Take the photo with your iPhone camera, and save it in your Camera Roll. Then, open Facebook (let’s assume you’ve already downloaded the app and have kept it updated), and look for the little camera to the left of the horizontal space called, What’s on your mind? (Don’t write anything in that space.) After you’ve clicked on that tiny camera and you are given the option of Take Photo or Video, or Choose From Library, select the latter. When the desired photo appears, add a caption, upload, and it will soon appear on your Facebook page.


4. This works for the iPhone and iPad. When writing text on an email, and you’ve made an error in the middle of a word, it’s not necessary to use the “x” to go backwards and erase all you’ve already written. Simply place your finger on the error (think of your finger as a cursor) and a magnifying glass will appear. Guide the cursor to the spot and make the correction. Now move your finger/cursor back to the end of the line to complete your email.

5. This is another text tip. If you want to make some of letters on your iPhone accented, tap the letter, pause, and a trio of accented letters appears. Select your choice and it will be in the text. (Thanks to friend Frances Archer for reminding me of this trick.)


If I haven’t answered your questions, here’s an idea: check out the User Guide. You’ll find it on your Home Screen.

Boo! Apps and Links for Halloween


When I asked my daughters, Faith and Jill, what they remembered of Halloween costumes of their youth, their answers were “Pirate” and “Hobo.” Ah yes, now I recall the frantic evening before the holiday that found me thrashing through my husband’s closet to grab his clothing (hobo) and through my bathroom shelves for makeup (pirate).

Because of that pathetic memory, I’m starting early by identifying for you Apps and websites that will not only help to put together garb, but also create ghoulish sound effects and purchase candy you remember from your own childhood.

iPhone and iPad Apps

Not surprisingly, app developers have gone wild for Halloween and created dozens that pop up when you search for the holiday. You can go on your own hunt, but I’ve gathered a few to start you out.


Halloween Countdown is free on the iPhone and an iPad version that adds an "i" to its title, costs $2.99. While listening to haunting music, you’ll see the number of days counting down until the big day. You’ll watch as the animated transparent skull gets bigger. The app includes five background musical soundtracks and if you wish to see the skull’s eyes flash red, just shake.

DressUp Lite is a free iPhone app. If you’re not one of my kids, you may have wondered what you’d look like as a pirate. This app encourages you to put costumes on photos of you or your friends and then publish them on your favorite social media site.

zGhost2 is a $0.99 iPhone app lets you see ghosts in the real world. According to the application description, "The iPhone camera is actually sensitive enough to pick up the low-glow ectoplasm radiated by Ghosts." Check it out, But don’t click when alone.

iHalloween is a free iPhone app that creates spooky, creepy sound effects, such as a cat screaming, ghoul laughing, or a simple boo.

Web Sites

Parents.com offers 21 Halloween Costumes Made by Real Moms, Best Pregnant Halloween Costumes, and Quick and Easy DIY Halloween Costumes. What are you waiting for? Fetch the felt, scissors, and feathers!


If you’re a do-it-yourself-er like you know whom, you might want to turn to ehow.com for ideas. Among their Homemade Halloween Costumes are Cyndi Lauper, a Nun, Jellyfish, David Bowie, and Greek Goddess. Unusual selection I'd say.


You might want to opt for an easier route and just buy the damn stuff. At halloweencostumes.com, you can choose your fantasy. Their claim, “We are one of the largest retailers of Halloween costumes on the web. Not only do we carry a wide array of costumes, but we also have all of the accessories you need to make your Halloween costume stand out from the rest.” Categories include: Kids, Adult, Couples, Sexy, Group. (Have the courtesy to wait until I finish before you seek Sexy.)

If it just isn’t Halloween without a visit to a haunted house, check out hauntedhousechicago.com. That’s where I found a dozen haunted houses that were voted "Official Top 13" and the 2010 People's Choice. "Disturbia-Torment of Fears" won first place.


I promised candy, and here it is at retrocandyonline.com “Our Halloween Candy includes gummy body parts, candy corn, gummy bones, bat dots, ghost dots, gummy eyeballs and pumpkin seeds are just a few treats that are perfect Halloween treats.”


Finally, I would be remiss if I didn’t include in this Halloween blog post daughter Jill’s production of Hollywood Hell House in 2004. “HOLLYWOOD HELL HOUSE ran from August through October of 2004. Here's what she had to say about it, "My sometimes writing partner, Maggie Rowe, called famed Colorado minister Pastor Keenan, the man who created Hell Houses -- Christian conversion haunted houses -- and ordered the entire kit -- scripts and set design and marketing materials, so we could put on our very own Real Live Hell House. You'd recognize some of these prominent participants: Andy Richter as Jesus, Bill Maher as the Devil and Sarah Silverman as Abortion Girl."

Now go out and scare somebody!

Habla Español Con Tech


Since I'm in the public relations business, it makes good business sense to brush up on my Spanish. After all, Latinos are a fast-growing population here and many of my prospective clients serve this community.

But first, a confession, “brush up” is inaccurate as that implies my language skills simply need refreshing. Alas, I’ve got un largo viaje ahead.

Thanks to technology, I can turn to a number of iTunes podcasts, iPhone apps and Websites to guide me as I learn. The advantages of tech-study appeal because I can do it in the comfort of my home and at low or minimum cost. Care to join me as I immerse?


iTunes Podcasts
More than two dozen podcasts, priced at free to $19.95, are offered. My favorite is Coffee Break Spanish distributed by Radio Lingua Network. Instructor Mark and his student Kara, are native Scots, so their conversations have an interesting twist. According to their site, Coffee Break Spanish “brings language-learning with your latte. Aimed at total beginners, it will help you get to grips with the Spanish language.”

Another podcast, SpanishDict.com “guides you step-by-step to speaking and understanding Spanish. Each lesson uses images and charts to visually introduce new vocabulary and concepts."


iPhone Apps
Spanish! is a $0.99 app that offers “A learning tool similar to flashcards, but with audio and an intelligent progress tracking system that helps you learn faster. After you 'flip' to the answer, you pick if you were Right or Wrong."

iSpeak Spanish is priced at $1.99 and bills itself as "the best selling translation solution on the App Store."

Spanish Anywhere is pricier at $9.99, but I've enjoyed this app since I purchased it several years ago. Its description touts, "Learn and communicate in Spanish anytime. It's perfect for travelers, students, business people, and anyone who wants to speak, read, study, pronounce, or translate Spanish."


Websites
Many Spanish language websites claim they are free, but often there is a subscription service attached. That's why I like About.com's Spanish for beginners despite an abundance of ads on its site. Here's their commercial, "This series of lessons is designed to help beginning Spanish students or any one else learning the language with the fundamentals needed for further learning and study. It requires no supplementary material other than perhaps a dictionary for reinforcing vocabulary."

At Studyspanish.com, the Chicago link points you to several brick-and-mortar schools, including two I've attended. And although I’m currently focusing on home-based study on my tech toys, I recommend both places.

Dígame is located at 2504 N. California in Chicago's Logan Square neighborhood. According to its web site, "Dígame Language Instruction is a private, student-focused language learning center offering Spanish, French and German classes for adults. Our recipe for success combines a friendly, safe atmosphere with serious learning goals." Call 773-235-1499 or write to: info@digamechicago.net.

Instituto Cervantes de Chicago is downtown at 31 W. Ohio St. between State and Dearborn Streets. It's a worldwide non-profit organization created by the Spanish government in 1991 and the largest organization in the world concerned with the teaching of Spanish. Call 312-335-1996 or write to chicago@cervantes1.org for information.


Now that I've got you interested in the language, you might also want to combine vocabulary with footwork. Check out Flamenco Chicago at 2914 W. Belmont. It's owned by my friend, Rosetta Magdalen and "offers a fun, but serious, learning environment with the Chicago area's greatest number of flamenco dance classes under one roof."

Rosetta adds "You will meet a friendly, welcoming, and very interesting group of students here, ranging in age from teens through 60s, with most students in their 20s and 30s. Class sizes are limited to ensure supportive, personal attention to each student.” To begin, contact rosetta@flamencochicago.com

Usted es muy agradable por estos consejos.

I think.

Tech Tools Take the Tension Out of Travel


Annoyed by the alliteration? Sorry, but I’m trying to create the typical state of irritation many of us experience when traveling.

Before you transfer your mood to me, be my seatmate (I’ll take the aisle) while we explore some iPhone apps and websites designed to lesson anxiety.

iPhone and other Smarties

For fliers, Airfare Pro at $4.99 searches nearly 10,000 airports, hundreds of airlines and over 200 travel sites around the world to find the cheapest flights possible.

TripIt Travel Organizer is a free app that puts your travel plans on your iPhone. To use the app, you email your flight, hotel and rental confirmation to plans@tripit.com. The website will then create itineraries for each trip.


Currency is a free app that provides up-to-date exchange rates for over 100 currencies and countries.

FlightTrack Pro, at $9.99 imports flight data automatically and sends alerts with real-time changes to your flight.

Next Flight 
provides a list of available nonstop flights from all airlines for the day. Its great if you miss a flight, get bumped or decide to leave early. The $2.99 app tracks scheduled departures from more than 4,200 airports and 1,100 airlines.


Urbanspoon is a free restaurant finder that uses GPS to locate a restaurant near you. You can filter by neighborhood, cuisine, or price. Ratings and reviews are available, too.

Yelp is a free app that helps you find nearby bars, restaurants, and other businesses. You can read reviews from Yelp’s community of locals.


Websites

Kayak.com is considered the best resource for finding the cheapest air, hotel, cruise and car-rental prices. Sites such as Travelocity.com and Hotwire.com search only their own databases, but Kayak.com includes more than 400 airline websites, online travel agencies and other travel sites, including some international ones, in its search for the best fares and fees.

Yapta.com tracks your itinerary and alerts you when the price drops. Better than that, Yapta.com tracks flights after the tickets have been purchased. If a price drops enough to cover any re-ticketing or cancellation fees, Yapta.com sends out an alert.


TaxiWiz.com figures out the price of a cab ride in cities throughout the U.S. For example, if I declined your plea to pick you up at O’Hare, the 10.9 mile cab ride to my house would cost about $24.46 or $28 with a 15% tip, plus a $1.00 surcharge for trips from O'Hare Airport.

Transitchicago.com provides a cheaper alternative to my place. $2.25 for a 44 minute door-to-door trip via the CTA's Blue Line.

What’s that I hear? You’ve canceled plans to visit because I’m too lazy to pick you up at the airport? Oh well. Remember, though, this post is about reducing tension related to traveling. And since I’m its author, my serenity trumps yours.

Turning to Tech for Homework Help


Have you seen my Encyclopedia Britannica, Volume EVA to FRA? I’ve been searching for that reference book since 1948.

Back-to-school stories have sparked my memory of those glossy pages and the frantic hunts that took place the night before a homework assignment was due.

Nowadays, missing volumes, or your lack of calculus acumen needn't challenge. To the rescue, come Google References, Mac OS X, iPhones, and the Internet.

Turn to your Google search button for these aides:

1. Calculator. To use Google's built-in calculator, enter the calculation you'd like done into the search box. Let's say, $2.87 (my last gas price) x 5.13 (gallons purchased). Do the math and you'll learn how much I paid for a half a tank. (1990 Honda Civic)

2. Unit Conversion. You can use Google to convert between many different units of measurement of height, weight, and volume among many others. Just enter your desired conversion into the search box and the site will do the rest. Their example, 10.5 cm in inches. (Answer: 4.13385827 inches. See how easy that was?)

3. Public Data. This feature is more useful for high school and college students. It provides trends for population and unemployment rates of U.S. states and counties. Type "population" or "unemployment rate" followed by a state or county, and you’ll get your answer.

4. Fill in the Blank. Sometimes the best way to ask a question is to get Google to ‘fill in the blank.’ Add an asterisk (*) at the part of the sentence or question that you want finished into the Google search box. (FYI. George Clooney was born May 6, 1961.)

Mac OS X

1. Dictionary Definitions. To see a definition for a word or phrase, type the word into the Spotlight at the very upper right hand corner of your screen. A definition, as well as Mac's built-in Dictionary application, pops up. You'll find the word's meaning, as well as a Thesaurus. (My example, since I used "searching" in paragraph one, I wanted to avoid a repeat in two. Hence: "hunts.")




iPhone users can turn to a variety of free apps for their homework buddy.

1. The free app, My Homework, is one popular example and it's currently the no. 2 most downloaded education app in the App Store. It lets students keep track of their classes, homework assignments, projects, and tests, with a simple (the developer's description) user interface.

2. College students may be interested in iStudiez Pro, which is more tailored to university studies. This app helps you keep track of lecture and lab sessions, tasks, homework, scheduling, etc. At $2.99, it's currently the no. 1 most popular paid education app in the App Store.


No smart phone? No problem. Go to the Internet and check out these websites:

1. Math.com provides everything a student or parent needs to know about Basic Math, Everyday Math, Algebra, Geometry, Trigonometry, Statistics, and Calculus. It even offers math tutoring.
2. At Homeworkhelp.com, students are taught how to learn. This site’s curriculum developers "are experienced classroom teachers who help students understand concepts, not just memorize them."

3. Point your mouse to Studentquestions.com, submit a question and offer an optional commission. The question will be automatically emailed to all the tutors, instantly alerting and giving them an incentive to give you homework help (non-commissioned questions are only posted).


Now that I’ve helped you out, you can do me a favor. Check your closet, bookshelf, and under the sofa cushions. Did I happen to leave my EVA to FRA at your house?